For years, residents of North St. Louis County have voiced their desire for popular grocery chains like Whole Foods, Trader Joe’s, and Fresh Thyme to set up shop in their communities. Many argue that access to healthy foods and organic products should be on par with what shoppers find in West County and St. Charles.

Healthy food choices shouldn’t be limited in the area. Images by Curtrell McCann

While I firmly believe that North County deserves a variety of grocery options, my recent trip to local Dierbergs and Schnucks led me to reconsider the selection already available on our shelves. During my visit, I found an impressive array of gluten-free hamburger buns, quinoa chips, plant-based snacks, and protein-rich pastries—staples that some might typically associate with health-focused grocery chains.

Schnuck’s locations throughout St. Louis offer a wide variety of selections, but the options for healthy foods are somewhat limited. Image by Curtrell McCann

It’s key to recognize that the label on a package doesn’t always dictate its nutritional value. For example, gluten-free doesn’t always equal healthier, and adding protein to a pastry doesn’t automatically make it a balanced breakfast. Some products, like cinnamon sugar pretzels and processed deli meats, warrant a closer examination of their nutritional labels. However, their availability suggests that our existing grocery stores offer more dietary variety than many residents realize.

Understanding Grocery Chains and Community Needs

Trader Joe’s frequently emerges in conversations regarding grocery expansion in North County. In a 2024 episode of its Inside Trader Joe’s podcast, company representatives highlighted that decisions on new locations involve various considerations—including population density, traffic patterns, and overall accessibility. They also indicated that community petitions often hold limited sway in these decisions.

Though claims suggest Trader Joe’s has indicated North County isn’t their target demographic, I have not independently verified this. However, the company’s insights highlight a crucial point: grocery chains do not select locations solely based on community demand.

While the allure of a Trader Joe’s or Whole Foods nearby is understandable, we should consider what these stores would offer that our current retailers do not—and whether those differences warrant a significant investment.

• Would they offer lower grocery prices?
• Would access improve for families without reliable transportation?
• Would nutritional options significantly surpass those available at local stores, or would it simply be another outlet for similar products?

Food Accessibility in North St. Louis County

It’s essential to remember that food accessibility includes more than just the label on a package. A family struggling financially may not benefit from a premium grocery store’s proximity, and individuals without transportation may find it challenging to reach healthy food options, regardless of the retailer.

I would welcome Fresh Thyme, Trader Joe’s, or Whole Foods in North County. Increased competition could encourage existing retailers to enhance their selections, pricing, and overall customer experience. Nevertheless, it’s important to appreciate the value that Dierbergs and Schnucks bring to our communities while encouraging them to expand healthier options.

These local grocers can improve by:

• Enhancing their healthy product line
• Promoting affordable nutritious meals
• Making specialty items easier for customers to discover

As consumers, we also have a role in communicating our preferences to these retailers.

Conclusion: Embracing Both Local and New Grocery Opportunities

Ultimately, I believe that North County should not have to choose between valuing our current grocery stores and advocating for new offerings. Both discussions can coexist. Our communities deserve grocery stores that provide quality access to fresh, affordable food, catering to diverse needs across income levels—including families on tight budgets or those managing dietary restrictions.

As I continue to explore my local grocery aisles, I’m reminded that sometimes, the options we seek may be closer than we think. And I must admit, marketing 11 grams of protein in a cinnamon pastry is quite an impressive feat!

Curtrell McCann

Community Strategist Ferguson Foodies Festival